Archive
2018 66 67 68 69    
2017 60 61 62 63 64 65
2016 54 55 56 57 58 59
2015 48 49 50 51 52 53
2014 42 43 44 45 46 47
2013 36 37 38 39 40 41
2012 30 31 32 33 34 35
2011 26 27 28 29    
2010 22 23 24 25    
2009 18 19 20 21    
News
Submit your article
Newsletter


Issue № 69. August 2018

Modern Trends in Political Online Communication Development

Olga V. Mikhaylova, Stepan K. Kovalchuk

Olga V. Mikhaylova — DSc (Political Sci.), Associate Professor, School of Public Administration, Lomonosov Moscow State University, Moscow, the Russian Federation.
E-mail: Mikhaylova@spa.msu.ru

Stepan K. Kovalchuk — postgraduate student, Higher School of Policy in Culture and Administration in Humanities, Lomonosov Moscow State University, Moscow, the Russian Federation.
E-mail: dydy_stepa@mail.ru

The modern space of political communication in the last decade has undergone major changes related to the emergence of online communication through social networking sites as a new form of interaction and communication. With an avalanche of Facebook, Twitter and similar regional analogues, discussions resumed on the possibility of forming a public sphere where communication will be free from the influence of the state and business. However, it was politicians and businesspersons who could best use the Internet's capabilities to influence the mass audience, reduce the distance with ordinary citizens for better understanding their expectations and preferences. The authors of the article set themselves the goal of describing the current trends in the development of political communication in the context of widespread of social media.

Keywords

Social Network, social network sites, social media, online communication, political communication.

Comments:
No material published in this journal may be reproduced in print or in electronic form without a link to "E-journal. Public Administrarion".
119991, Room A-710, Shuvalovskiy building, Lomonosov Moscow State University
(27/4, Lomonosovskiy Avenue); phone: +7 (495) 930-85-71
Copyright © 2015 SPA MSU


Яндекс.Метрика