Issue № 61. April 2017

Communication Management Tools in the Psychological Warfare in Syria

Graduate student, Diplomatic Academy of the Ministry of Foreign Affairs of the Russian Federation; analyst, Institute for Applied Political Studies, Moscow, Russian Federation.
E-mail: dmitriiwork23@gmail.com

This article aims to review the instruments of communication management and determine the extent of their influence on the psychological warfare taking place in Syria.Currently the importance of communication management in different spheres is as great as ever, and war is not an exception. The increasing complexity of international conflicts leads to various methods of communication management being used, targeting not only the armed forces, but also the civilians, which may significantly change the course of confrontation.Since the beginning of the “Arab spring”, many countries of the region have faced a new phenomenon known as “color revolutions”, resulting in the fall of the political regimes in Egypt and Tunisia. The experience of psychological warfare in Syria drawsspecial attention because here the state regime has withstood numerous provocations and “spins”.

Keywords

Syria, USA, strategic communication, warfare, PsyOps, communication management, twitter revolution, Arab spring, B. Assad.